Some Things That Software Developers Must Pay Close Attention to Satisfy Each of Their Current Clients
Compared with consulting for businesses, giving some expert advice to those operating any software firm is quite challenging because you have to be familiar with a number of new concepts that they usually utilize. Out of the countless topics out there, the most vital is software licensing along with the many technicalities that are involved in this area of development and sales. However, aside from due diligence and legalities, there are still other aspects that software companies must pay close attention to increase their sales.
In the current market, if you say increasing your profits what this implies is that you have to make more sales as well as be able to charge more for the product that you have because of its value to your clients. Nevertheless, one should take note of the fact that a number of software marketers and developers fail to build their already loyal clients and just think about getting more and more potential clients. There are those that value referral systems where each of their users is given incentives right after their software is shared to others. Even so, until today, the most proven and tested method of ensuring brand awareness is making sure that your clients are all satisfied genuinely. With all of these mentioned things, the following are some things that you should take note of if you want to continuously satisfy your clients and have them review your software positively and recommend it.
1) Utilize software escrow so the source code that you have is safe
Software developers often face the dilemma of choosing whether or not they should be providing to each of their clients their source code. The main problem with this is the fact that if they choose to share it to each of their clients, then it could most likely be posted online. During this situation, it only takes a short time for other software developers to be looking at your source code, locating it, and then finding ways to modify it. All of this could happen to you in just a snap of a finger. You will then be taken by surprise at the many competitors that you have that are just copycats of your software but then they are giving it for email subscriptions or even for free.
Well, that is actually the worst that can happen to you; nonetheless, that is something that is very possible and the same outcomes have been happening recently. In the same way, licensees have become very concerned because even if developers will not be providing them any more updates, they still want their application or program to continue working properly. Thankfully, online software escrow services are existing that will make sure that all of these qualms are kept to a minimum. Just make sure to acquire of such services that are of high quality and are very reliable.
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